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CONTENT AS TRIGGERS

CONTENT AS TRIGGERS

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    Paul Graham Hayward

    Paul is a content expert, storyteller and publisher of the De Stijl platform. As an innovative thought leader he leverages market and customer insights actioned with unique… Read more “Paul Graham Hayward”

    January 1, 2018March 22, 2021 by admin

    Delivering Fast-Moving Consumer Content at Scale

    In today’s fragmented consumer landscape, media and content are moving faster than ever across a multitude of touch-points. Brands can no longer afford to wait months for… Read more “Delivering Fast-Moving Consumer Content at Scale”

    January 1, 2018March 22, 2021 by admin

    stop thinking about content as messaging, and start thinking about it as triggers for experiences – Ascott / Eno

    By Maria Popva Originally posted on Brain Pickings. “Make good art,” Neil Gaiman advised in his endlessly heartening counsel on the creative life. But what, exactly, is… Read more “stop thinking about content as messaging, and start thinking about it as triggers for experiences – Ascott / Eno”

    January 1, 2018June 9, 2019 by admin

    Brian Eno on the Importance of Limits

    By Andreas Koller Originally posted on his blog. Brian Eno shares his views on creating situations to let go of control, reducing one’s options to avoid known… Read more “Brian Eno on the Importance of Limits”

    October 2, 2017February 5, 2018 by admin

    ALGORITHMIC OBJECT AS NATURAL SPECIMEN: META SHAPE GRAMMAR OBJECTS FROM ATLAS IN SILICO

    By Ruth West, JP Lewis, Todd Margolis, Jurgen Schulze, Joachim Gossmann, Daniel Tenedorio, and Rajvikram Singh Originally posted on Leonardo Electronic Almanac. Modern scientific practice is often… Read more “ALGORITHMIC OBJECT AS NATURAL SPECIMEN: META SHAPE GRAMMAR OBJECTS FROM ATLAS IN SILICO”

    September 15, 2017February 5, 2018 by admin

    CREATIVE DATA: VISUALISATION, AUGMENTATION, TELEPRESENCE AND IMMERSION

    By Jack Ox, Jeremy Hight, and Erik Champion. Originally posted on Leonardo Electronic Alamanac. For this special issue of Leonardo Electronic Almanac, we invited papers and artworks… Read more “CREATIVE DATA: VISUALISATION, AUGMENTATION, TELEPRESENCE AND IMMERSION”

    June 15, 2017February 5, 2018 by admin

    The new science of marketing

    Originally posted on TedEd. Big data is redefining the relationship between companies and customers. Learn more in this video lesson and explore how it can impact your company… Read more “The new science of marketing”

    June 10, 2017February 5, 2018 by admin

    Cadillac’s Lovely Oscars Ad Offers Message of Unity for a ‘Nation Divided’

    Originally published on Adweek.com By Christine Birkner Over the past few years, Cadillac has presented itself as an automotive brand with a point of view, one that stands… Read more “Cadillac’s Lovely Oscars Ad Offers Message of Unity for a ‘Nation Divided’”

    February 24, 2017January 16, 2018 by admin

    Spotify Crunches User Data in Fun Ways for This New Global Outdoor Ad Campaign

    Originally published on adweek.com Published by Tim Nudd Spotify puts its vast trove of listener data to playful use in a new global out-of-home ad campaign—its largest… Read more “Spotify Crunches User Data in Fun Ways for This New Global Outdoor Ad Campaign”

    November 29, 2016January 16, 2018 by admin

    Trump’s Win Has Big Potential Impact on Marketers, Corona to AT&T

    Originally published on adage.com Published by adage staff While much of the world grappled to understand the implications of Donald Trump’s unexpected election to become the 45th… Read more “Trump’s Win Has Big Potential Impact on Marketers, Corona to AT&T”

    November 9, 2016January 28, 2018 by admin

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