BRAGWORTHY

The Bragworthy campaign deployed influencers who posted relative content around seasonal apparel.

This amplified traffic to site, increased member engagement and achieved above benchmark social and programmatic impact by delivering 42% lift in apparel sales and $12:$1 ROAS.

The spot was picked up by key Women fashion and lifestyle publications, including Refinery29, HelloGiggles and Yahoo!Style.

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